Venting.
The weight of expectations sometimes weighs on me. I’m a small 16 year old golfer who now has the weight of an upcoming streetwear label and it’s fans on my back. The fans are waiting on our summer collection, I have it set to launch August.22nd and have the goal of selling out the 200 pieces by September.1st. I know, it’s an outrageous goal but I’m crazy like that, even crazier but believe it or not I actually think I can do it! Some stores order, some fans order and LA is available at a major concert on August.31st (details soon). All that to me can equal 200 sales. Goals are important right?
Pause.
The numbers consume me too often, I want to sell 200 items but I want to please 200 fans too.
FANS OVER PROFIT! FANS OVER PROFIT! FANS OVER PROFIT!
Sometimes I need to scream that out loud. Keeps me in check when greed takes over.
A lot is buzzing around in my mind. I have a lot of plans in store, I mean a f*ck load of plans. Some really exciting ones too. I think being a fan of this brand is cool because there is always a surprise right around the corner. That makes our experience different and exciting.
I’m feeling really happy lately because I genuinely see growth. Over the last month or so this brand has been blowing up locally! I’m really excited about that. We’re about to fly.
Things have also changed for the better. It’s funny because as the good news pours in, more and more random people want in. What used to be hate became “Hey bro how can I help?”… it’s far from genuine but there conversion into a fan tells me I’m going in the right direction.
I truly thank you for reading this blog and supporting my journey. But before I go, I’d like to make some promises.
I’m here, my brand will step up and our summer collection is going to be huge.
With your support I promise to make history, quality gear and dope ass products.
I’m going to put everything I got into our August.22nd launch, that’s a guarantee.
Goodnight.
- Peter Takis
